Hitting The Reset Button

Hello Readers. I know it has been a while since I last posted, but I needed to take a break to analyze my self-publishing goals. If you don’t know, I decided to self-publish my first novel this year, but the truth is I was not prepared for how emotionally taxing the endeavor would be. I love writing. I always have, and when I decided to actually write a novel and sell it, the task seemed simple enough. Write, post on Amazon, and boom people will flock to your book. However, I knew that in reality it was not going to be that simple. Now, let me be clear. I didn’t go and publish my book without a plan. I had a plan, but after three months and no book sales it became evident that the plan wasn’t good enough, so I decided to take a time out and really think about what I was doing and what I wanted to accomplish. I kept writing because that is what keeps me sane, but I made it a priority to really study the industry and to see what actually works with regards to connecting with readers and selling books. After my analysis, I realized that I had only put in a quarter of the effort needed to successfully launch a book and the revelation was startling.

If I have learned anything these past three months it is this: selling your work and getting recognized in this industry is single handedly the hardest part of the entire publishing process and it requires consistent and focused effort.I was shocked at how uninformed I was and disappointed that a huge portion of my time and energy was wasted because it wasn’t directed appropriately. Sadly, this is the case for many authors trying to sell their work. After my period of study I felt more informed and better equipped to manage my business, but it was still hard to let go of some of the ideas I had about how I should distribute my books, like offering them for free (gasp!) in order to build an audience.

When I looked back over things, I realized that I had come ten steps forward, but was forced back, all the way to the very beginning. But once I finally allowed myself to learn and let go, I realized that it was ok to start over again. Building on a terrible foundation is the worst thing that a builder can do. The integrity of my entire business structure was at risk and I didn’t want that for my business. So, I hit the reset button and I feel good about it. If anyone out there is struggling with the same problem know that it is ok to start over when things don’t go as planned. Even if you have to go all the way back to the beginning, don’t look at it as a loss because now you know where the pitfalls are and you know to avoid that route. At the end of the day, starting over can be a good thing and I believe that it will be great for my business and future as an author.

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